Brand Audit
One score for your whole organization.
Sample the material your organization actually ships — social media, brochures, presentations, sales material — and get one Brand Audit Score: where drift lives, what to fix first, and a client-ready PDF report.
Included on every plan — each file in an audit uses one review from your allowance.
Brand Audit Score
Based on 22 files analyzed across 8 channels
Fix logo usage in presentations
4 of 22 files affected. Correct the master template against the Blueprint.
Four steps to one number the board will read.
Name the audit
Q3 2026 Brand Audit, Pre-Rebrand Audit — the date is recorded automatically, so repeated audits become a trend over time.
Sample every channel
Drop in 3–5 recent examples per channel — social media, brochures, presentations, sales material, email, events and more. Website pages can be added by URL.
Every file is measured
Each file gets a full review against the Brand Blueprint (logo, colors, fonts, layout and spacing), exactly like a standard Asset Review.
One number the board will read
A Brand Audit Score out of 100 for the whole organization, with every underlying review one click away.
A report built to be handed to a client.
Not a bundle of twenty separate reviews. One clear diagnosis, downloaded as a polished PDF with the client's own logo on the cover, so agencies can hand it over as-is.
Where your brand is drifting
Touchpoints ranked weakest to strongest. See at a glance that presentations are the problem while social media holds the line.
Most common issues
Recurring failures clustered across the sample — one wrong template shows up as one issue affecting many files, not twenty separate complaints.
What to fix first
A prioritized action list — critical, important, minor — built only from what was actually detected, each with a concrete recommended action.
Consistency by check area
How many sampled files are free of confirmed violations in each check — logo, color, typography, layout and spacing.
Run the audit again next quarter and the Brand Audit page charts your score over time — the honest answer to “is our brand getting more consistent?”
Sell the quarterly audit as a service. The report goes out with the client’s logo on the cover; ChecksTrue works behind you.
Brand Audit, answered.
How is a Brand Audit different from an Asset Review?
A review answers a narrow question: is this one file on-brand? A Brand Audit answers the bigger one: how consistently is the whole business using the brand right now? You sample real material across channels, every file is measured, and the results roll up into one score with a fix list in priority order.
How many files should I include?
Three to five recent examples per channel gives a clear picture — but fewer is completely fine, and you can add more files to a draft audit at any time before generating the report.
Does an audit use my review allowance?
Yes — each file in an audit uses one review from your monthly allowance, exactly like a standard review. A 20-file audit uses 20 reviews.
What if the engine flags something that is actually fine?
Every finding can be dismissed with a reason — the dismissal is recorded in your audit log — and regenerating the report recomputes the score honestly from the current findings.
Can I give the report to a client?
Yes — the report downloads as a polished PDF led by the client’s own logo, with the score, drift ranking, common issues, fix-first list and every file’s result. It is built to be handed over as-is.
The rest of the platform
Asset Review →
Check a single file before it ships — five checks, one score, findings drawn on the artwork.
Website & Accessibility →
Your live pages checked against your Blueprint, plus an accessibility audit against the standard for your country.
7-day free trial · Files never used to train AI